Privacy Policy

Privacy Policy for TrulyAim.com

Last updated: 02/07/2025

This Privacy Policy describes how TrulyAim (“we,” “us,” or “our”) collects, uses, shares, and protects personal information through our website, https://trulyaim.com (the “Site”). It also explains your choices regarding personal information, including those required for Meta (Facebook/Instagram) and Google Ads compliance.

1. Information We Collect

1.1 Personal Data

We may collect the following personal information when you visit or interact with our Site:

  • Contact Information: Name, email address, phone number, mailing address.
  • Account Credentials: Username and password if you register for an account.
  • Payment Data: Billing address, credit/debit card number, and payment details for purchases or subscriptions.
  • Profile Information: Demographics (age, gender, interests) and preferences you share.

1.2 Automated Data Collection

We automatically collect certain usage and technical data when you visit the Site:

  • Cookies and Tracking Technologies: Cookies, beacons, pixels, and similar technologies to collect device identifiers, browser type/version, IP address, device type and settings, operating system, and where available, geolocation data.
  • Log Data: Pages you viewed, links clicked, search terms, date/time of activity, referring/exit pages, and other diagnostic data.

1.3 Third-Party Sources

We may receive information about you from third parties, such as:

  • Meta (Facebook/Instagram) and Google Ads: Audience segments, conversion events, and ad interaction data for advertising and remarketing.
  • Analytics Providers: Google Analytics, Facebook Analytics, and similar services.

2. How We Use Your Information

We use personal data for the following purposes:

  • Service Delivery: To operate, maintain, and provide features of our Site, including processing transactions and sending confirmations or updates.
  • Personalization: To personalize your experience, recommend content, and tailor advertising.
  • Analytics & Improvement: To analyze Site usage, improve content, functionality, and user experience.
  • Marketing & Advertising: To serve advertisements on third-party platforms (e.g., Facebook, Instagram, Google Ads) and track ad performance.
  • Communications: To send newsletters, promotional materials, and administrative messages (you may opt out at any time).
  • Legal Compliance: To comply with legal obligations, respond to legal requests, enforce our policies, and protect our rights and interests.

3. Advertising & Cookies

3.1 Cookies and Tracking Technologies

We deploy cookies and similar technologies to understand how you interact with our Site, to remember your preferences, and to serve relevant ads.

  • Essential Cookies: Required for core Site functionality.
  • Performance Cookies: Collect anonymous data on Site performance and usage.
  • Functionality Cookies: Remember settings and preferences to improve your experience.
  • Advertising Cookies: Used by Meta, Google, and other ad networks to deliver and measure ads.

To learn more or opt out of cookies, you can manage settings in your browser or visit our Cookie Settings page.

3.2 Meta & Google Ads Compliance

We adhere to the following for advertising on Meta and Google platforms:

  • We have created and maintain a Meta Business Manager Account and a Meta Pixel on our Site to track conversions and optimize ads in accordance with Facebook’s Advertising Policies and Data Processing Addendum.
  • We implement Google Ads Remarketing Tags and Google Analytics Cookies in compliance with Google’s Advertising Personalization policy and the Google Analytics Terms of Service.
  • We provide a Data Processing Amendment for both Meta and Google, available upon request, detailing data flows and processing practices.

4. Data Sharing and Disclosure

We may share your personal data with:

  • Service Providers: Third-party vendors, payment processors, hosting providers, and technical support performing services on our behalf.
  • Advertising Partners: Meta, Google, and other advertising networks for ad delivery and measurement.
  • Legal Authorities: If required by law, regulation, legal process, or enforceable governmental request.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, user data may be transferred as part of the transaction.

We require all third parties to implement appropriate safeguards to protect personal data.

5. International Data Transfers

Your information may be processed and stored in servers located outside your country of residence, including the United States. We rely on EU Standard Contractual Clauses, Privacy Shield Frameworks, or other appropriate mechanisms to ensure adequate data protection when transferring data internationally.

6. Data Security

We employ industry-standard security measures to protect your data, including encryption in transit (HTTPS/TLS) and at rest. However, no method of transmission or storage is completely secure. You acknowledge and agree that you provide information at your own risk.

7. Data Retention

We retain personal data for as long as necessary to fulfill the purposes outlined in this policy, to comply with legal obligations, resolve disputes, and enforce agreements. Specific retention periods may vary depending on the type of data and applicable regulations.

8. Your Rights and Choices

Depending on your jurisdiction, you may have the following rights regarding your personal data:

  • Access: Request a copy of personal data we hold about you.
  • Rectification: Request correction of inaccurate or incomplete data.
  • Deletion: Request erasure of your personal data under certain circumstances.
  • Restriction: Request restriction of processing of your data.
  • Objection: Object to processing for marketing or profiling purposes.
  • Portability: Receive your data in a structured, machine-readable format.

To exercise these rights, contact us at the details below. We will respond in accordance with applicable law.

9. Children’s Privacy

Our Site is not directed to and does not knowingly collect personal data from children under 16 years of age. If you become aware that a child under 16 has provided personal data, please contact us, and we will take steps to delete such information.

10. Third-Party Links

Our Site may contain links to third-party websites and services. This Privacy Policy does not apply to those websites. We encourage you to review the privacy policies of any third parties you visit.

11. Changes to This Privacy Policy

We may update this policy by posting a revised version on this page with an updated “Last updated” date. Your continued use of the Site after any changes indicates acceptance of the revised policy.

12. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at: